doseofdesign:

Brand Identity for Nu Ritual by Menta.

“Inspired by antique apothecary label jars and modern botanic illustration, we created the identity and packaging for Nu Ritual, a new range of soaps and skincare essentials. Made from pure natural ingredients, the brand celebrates the artisan method of soap making, through unique luxe details across the stationery set.”

Menta is an independent branding & illustration studio founded by Laura Méndez, in 2008. They believe in the Simplicity of Allure, to deliver effective
brand identities that balance classic & contemporary aesthetics, through research and clear concept definition. Their work builds meaningful human connections and stirs up beautiful experiences.


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